DeFi Weekly $40 / month

DeFi Weekly covers developments in the decentralized finance (DeFi) space, focusing on trends such as permissionless identity, the economics of airdrops and user acquisition, crypto business strategies including lifetime value assessment, challenges in user growth for Web3 projects, and considerations for stablecoin reliance. It touches on legal, economic, and practical aspects crucial for navigating the crypto industry.

Decentralized Finance Crypto Business Strategies User Acquisition and Retention Legal and Economic Challenges in Crypto Web3 Growth Strategies Stablecoins and Asset Valuation

Top posts of the year

And their main takeaways
255 implied HN points 13 Apr 23
  1. Arbitrum's acquisition campaign cost $2,175 per user.
  2. Low retention rates can significantly increase customer acquisition costs.
  3. It's crucial for businesses to understand and target their ideal on-chain users to optimize marketing campaigns.
255 implied HN points 03 Apr 23
  1. Understanding the concept of Lifetime Value (LTV) is crucial for crypto businesses as it determines how much a customer is worth in terms of fees earned over their lifetime.
  2. For different categories like chains, DEXs, lending, stablecoins, and yield aggregators, there are specific frameworks to optimize customer lifetime value based on factors like transaction size, fees applied, profit earned, and performance fees.
  3. Each crypto primitive operates similar to traditional businesses but with unique mechanics due to the nature of the crypto environment, such as the impact of costs on profits and the challenge of optimizing incentive elasticity.
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235 implied HN points 26 Apr 23
  1. Decentralisation theatrics don't necessarily protect against legal issues with airdrops.
  2. Airdrops can lead to early liquidity for team members and investors, impacting valuations.
  3. Inflated user counts from airdrops may not reflect genuine user ownership or value creation.
137 implied HN points 19 Apr 23
  1. Transition from technology being just functional to focusing on differentiation and market viability in the crypto industry
  2. Challenges in growing a crypto project include difficulties in measuring effectiveness, identifying real users, and understanding target audience
  3. Current growth strategies for crypto projects heavily rely on organic methods due to limitations in paid channels and data quality