My Creator Journey: From "Beginner" (<1K) to "Growing" (>100K+) 78 implied HN points • 20 Jun 23 💼 Business Social media Monetization Content Strategy Audience Growth Collaborations Consider the relative value proposition of each social platform when building your content strategy. For smaller creators, a cross-platform approach to content strategy can be more beneficial than posting the same content across all platforms. As you grow, focus on creating high-quality, engaging content that aligns with platform trends to maintain and increase audience growth.