Counter Craft β’ 735 implied HN points β’ 23 Dec 25
- Traditional book coverage in newspapers and glossy magazines is shrinking, making it much harder for many books to get reviews in legacy media. At the same time, those old reviews are less central to selling books than they used to be.
- Newsletters, podcasts, and platforms like Substack are increasingly filling the gap left by legacy outlets and can drive attention in ways that matter for authors, though platforms can change unpredictably.
- Publishing is more fragmented across formats and platformsβaudio, subscription boxes, BookTok, self-publishing, and moreβso authors can succeed in different ways and should be nimble about charting their own paths.