The hottest Cosmetics Substack posts right now

You can stop optimizing your face for beauty without abandoning grooming; developing a personal style and basic self-care can make you feel attractive in a different, healthier way.
Personal taste matters — some people genuinely prefer a bare face and find it more authentic, but aging and the beauty industry’s standards warp self-perception and make divestment harder.
Criticizing the beauty industry and loosening impossible standards helps reduce pressure, while still recognizing that wearing makeup or getting procedures can be a valid personal choice and shouldn’t be shamed.

Cosmetics and clothing serve different purposes: want vs need.
Clothing is a separate layer, cosmetics interact with the body.
Cosmetic manipulation affects identity, health, and connection more than clothing.

Women in their thirties are spending money on anti-aging treatments based on unsupported claims from the beauty industry.
The message that having any signs of aging means you look like 'someone else' can be harmful to self-image.
The beauty industry targets millennials for anti-aging products and procedures, making them focus on preserving youth at a young age.

L'Oréal had a strong financial performance in 2022 with impressive revenue and profit margins.
L'Oréal's revenue is primarily driven by its Luxe and Consumer Products divisions.
Estée Lauder saw a revenue increase in FY22, led by its Skincare division, but faced challenges in FY23 with lower sales forecasts.

The Beauty Health Co faces intense competition from DiamondGlow, backed by Allergan.
Hydrafacial and DiamondGlow are similar products but have different distribution strategies.
Allergan's dominant distribution network through brands like BOTOX could challenge Hydrafacial's market position.

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