The hottest Naming Substack posts right now

And their main takeaways
Category
Top Art & Illustration Topics
Secretum Secretorum 353 implied HN points 30 Jan 25
  1. An aptronym is when someone's name fits their job really well, like Usain Bolt being the fastest runner. There are also inaptronyms, where the name is ironically related to the profession.
  2. Nominative determinism is the idea that a person's name might influence their career choices and how others see them. A catchy name can give someone more confidence and help them succeed.
  3. Names have a cultural impact and can reflect community values. Different cultures use names flexibly and humorously, shaping how individuals relate to themselves and others.
FontDiscovery 58 implied HN points 19 Jan 24
  1. Create a naming matrix to help generate brand names based on word structure and types of names.
  2. Ensure to consider legal issues, domain availability, scalability, and cultural sensitivity when naming your brand.
  3. Naming is an important aspect of branding that involves creating an identity and should be done carefully with input from others.
wentin’s newsletter 0 implied HN points 19 Jan 24
  1. When naming a brand, consider different word structures like real words, blended words, invented words, acronyms, and misspelled words.
  2. Think about the types of names such as descriptive, suggestive, and abstract when naming a brand.
  3. Pay attention to legal issues, domain availability, scalability, and cultural sensitivity when choosing a brand name.
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