AFFALÉ

AFFALÉ focuses on revolutionizing fashion through innovative technology, sustainable transparency, and unique storytelling. It emphasizes creative design tools, the importance of brand identity, personal style, and the blending of fashion with technology to offer a distinct shopping experience and personalized fashion items.

Sustainable Fashion Brand Identity and Storytelling Innovative Design in Fashion Personal Style and Expression E-commerce and Customer Experience Fashion Technology

The hottest Substack posts of AFFALÉ

And their main takeaways

№.2 Determinative Nominism

2 HN points • 15 Feb 23
🪞 Fashion & Beauty Brand identity Luxury Fashion Surrealism Fashion & Design
  1. Nominative determinism is a concept where a person's name is thought to influence their career, but it may not always hold true.
  2. Brand designers play a crucial role in creating meaning and identity for businesses through logos and branding strategies.
  3. Launching a new brand requires a compelling narrative to captivate audiences and create a lasting impression beyond just the products.

№.10 Site of Departure, Part Three

1 HN point • 30 Aug 23
🪑 Design Website Design Logo Design Typography User Experience Fashion & Design
  1. The design and implementation of an e-commerce site is crucial for creating a unique online shopping experience.
  2. Customization, personalization, and high-touch interactions can elevate the fashion shopping experience for customers.
  3. Incorporating creative elements like unique logos and visual identities can add depth and character to a brand's online presence.
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№.8 Site of Departure, Part One

1 HN point • 23 Aug 23
🪞 Fashion & Beauty Fashion & Design Personal Branding Fashion History
  1. The debut collection from AFFALÉ features a blend of elaborate fashion designs and unique storytelling elements.
  2. The brand draws inspiration from historical figures in the fashion industry and uses their personas to create a unique brand identity.
  3. Products like Duffel bags, Silk Scarfs, and Calligrammes are central to the collection, each offering a glimpse into the rich history and artistic approach of AFFALÉ.