Huddle Up • 61 implied HN points • 26 Jan 26
- The Savannah Bananas sold about 2.2 million tickets across 113 games. That likely generated roughly $75–80 million in ticket revenue, putting them on par with many MLB teams.
- Merchandise became a massive revenue stream, with 787,000 buyers purchasing nearly 2 million items and driving over $50 million in sales. That likely exceeds retail revenue for many MLB clubs.
- Big revenues hide big costs: high player salaries, 700+ employees, and large travel and production budgets make the operation resemble a touring show more than a single-stadium team. Those expenses complicate profit margins and any claim of a $1 billion valuation.