Venture Curator • 239 implied HN points • 08 Feb 24
- Fundraising is a sales & marketing process that needs careful planning and time management with prioritization of top investors.
- Founders should focus on engaging investors who show interest, authority to make decisions, and willingness to continue spending time.
- Having a balanced approach in engaging top and bottom of the funnel investors, using marketing techniques, and keeping a healthy pipeline is key to successful fundraising.