In 1983, Nestl\u00e9 had to think outside the box to introduce Maggi Noodles to India, a market unfamiliar with instant noodles.
The success of Maggi Noodles came from targeting children as the primary consumers and positioning the product as a snack, not a meal.
Nestl\u00e9's innovative marketing strategies, like using hanging baskets in stores, played a crucial role in making Maggi a staple in Indian households.
Hari's brother Prakash became an online sensation with over a million subscribers by showcasing the city and everyday life on his YouTube channel.
Prakash left his YouTube channel credentials to Hari before passing away, leaving him with the responsibility of deciding the fate of his brother's digital legacy.
Hari is faced with the dilemma of whether to continue Prakash's online presence to honor his memory or to let it fade away, highlighting the complexities of dealing with a loved one's digital inheritance.