The hottest Ads Substack posts right now

AI could threaten the $1 trillion adtech industry by reducing the number of ads we see, impacting both demand and supply sides.
The availability of advertising space (inventory), which is essentially our attention sold by Big Tech, underpins the adtech industry's massive revenue.
AI operating systems and advancements could play a major role in reducing ad consumption, potentially affecting giant tech companies like Meta and Alphabet.

Tokyo can have a transformative impact on visitors, leaving a lasting impression.
Experiencing unique culinary delights like fluffy pancakes in Tokyo is a must, with places like Flipper's standing out.
Interesting cultural nuances, like smoke alarm warnings in hotel rooms, add to the charm of exploring Tokyo.

Some street signs may not be official and could be put up by impatient individuals.
Signs at gas stations remind customers to leave if the pumps are down to maintain smooth operations.
Beware of all-you-can-drink offers in certain districts, as they may lead to high unexpected costs.

Meta aiming to help advertisers avoid Apple's service charges by guiding them to boost posts on desktop.
OpenAI introducing Sora, a powerful AI video generation platform that's gaining traction.
Google responding to IAB with new stats, OpenAI proving its strength again, and Reddit striking AI training deal to sell user content.

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Companies like Google and Meta should prioritize using AI to protect users from deceptive advertising over creating flashy products.
Consumers can now use AI tools like ChatGPT4 to assess if an ad is likely a scam, showing the potential for AI in combating deceptive ads.
Google and Meta need to provide more transparency on how they use AI to prevent harm to users and protect them from scam ads, despite the challenges of financially motivated bad actors.