Letters from an American • 29 implied HN points • 26 Nov 25
- Many shoppers now use boycotts and cancellations to punish companies for political moves, as seen with Tesla and Disney, turning purchases into political power.
- In the 1890s, educated middle‑class women leveraged their roles as consumers to push social reforms — founding settlement houses and the National Consumers League to fight child labor, unsafe food, and poor working conditions.
- Modern campaigns like “We Ain’t Buying It” echo that history by organizing consumers to support businesses that respect communities, immigrants, and voting rights and to pressure those that don’t.