The hottest Monetization Strategies Substack posts right now

And their main takeaways
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Top Business Topics

How TikTok's For You feed made audience monetization harder

Simon Owens's Media Newsletter • 324 implied HN points • 15 Jan 25
💼 Business Media industry Digital marketing Audience engagement Content creation Monetization Strategies
  1. TikTok's For You feed makes it easier for smaller creators to get noticed but harder to build a loyal audience. Creators are now focusing on platforms like podcasts and newsletters to connect better with fans.
  2. Beehiiv is trying to attract independent journalists by offering benefits like health insurance and financial support. This approach is similar to a past initiative from Substack that aimed to boost its platform's visibility.
  3. The Washington Post has seen a drop in traffic and revenue, largely due to changes in how social media platforms share political content. To grow again, they might need to explore new topics beyond just politics.

What's changing with AI monetization

Kyle Poyar’s Growth Unhinged • 354 implied HN points • 12 Jan 25
💼 Business Market Trends Monetization Strategies
  1. AI monetization is changing a lot, with companies trying different pricing models like skill-based pricing instead of just selling features. This means customers might pay more for higher skills or better performance.
  2. Many AI products are moving away from traditional seat-based subscriptions and instead charging for the amount of work done. This makes it easier for businesses to understand what they’re paying for.
  3. Recent announcements from big players like OpenAI about pricing show that businesses are experimenting with different strategies, which can sometimes lead to unexpected consequences like losing money on subscriptions if usage is too high.

The Incompatibility of Open Core and Profit

Bytes, Data, Action! • 109 HN points • 28 Feb 23
🕹 Technology Open Source Business Model Monetization Strategies Transparency
  1. Open core business models may have conflicting incentives with profit goals.
  2. Open core companies often start with free products to attract users, then shift focus to monetizing through premium features and services.
  3. There are alternative strategies to align incentives better in open source businesses, such as keeping proprietary data, clear expectations, and open source components.

State of SaaS Pricing with Alvaro Morales, CEO of Orb

Good Better Best • 3 implied HN points • 09 Feb 24
💼 Business SaaS Pricing Monetization Strategies Pricing Models
  1. SaaS companies like Squarespace, Clearbit, and Slack are making pricing changes to align value metrics, add features, and adjust discounts.
  2. Interest in pricing is growing in the SaaS industry due to the impact on revenue, customer-centricity, and the need for efficient business growth.
  3. Orb, a developer-centric billing engine, aims to make pricing a product by offering tools for iterative pricing changes and flexible billing structures.
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