startupbusinesstips

Is product-led growth the holy grail for B2B SaaS startups? What about the traditional sales-led approach?

Increase your conversion from sign-ups to active customers with customer journey maps, powerful CTAs, personalized messaging, social proof and much more.

Learn about value-based selling, cold calling, objection handling, hiring your first sales reps, sales discovery phase, finding real pain points and much more about B2B SaaS Sales strategies.

Use price increases, price nudging, upselling, cross selling, churn alerts, customer success and much more to increase your ARPA for your B2B SaaS

Learn more about direct (inbound & outbound) and indirect growth channels (marketplaces, reseller, co-sell) for your SaaS growth.

High-level guide on the steps from validating your business idea to winning your first 100 paying customers.

Learn how to choose the right value metric, define your price point with 10x rule and create powerful pricing tiers.

Do you want to launch your new product on the market? Or do you have your first couple of paying customers, but growth is really slow? Or are you wondering how you can grow from the first 100 to 1000?

Get a free copy of the SaaS Growth Strategy Guide Worksheet and master the 3 core elements for your SaaS company success - the market, the product, and the go-to-market strategy.

8 common mistakes with your GTM-strategy (unclear ICP, wrong positioning, missing FIUU problem, wrong sales process + 4 more...) + bonus post of Aazar Ali Shad about 3x Growth with Fb Ads.

In today's article, we will cover the topic of how you can validate your business idea BEFORE you start building your product and wasting lots of time and money. Validating your business idea means, determining if there is a (big enough) need for your product in a specific market (your target customers), as well as whether people are willing to pay to have that need met.

In today's blog, I will share with you 12 organic B2B growth marketing strategies that bring traction for your startup. While using paid advertisements (e.g. Google Ads, Facebook Ads..) is great for driving growth for your startup, it, unfortunately, comes along with one big problem. Once you stop paying for ads your growth will immediately stop (no new sign-ups or demos).

Your ICP is a core element of your go-to-market strategy and crucial for your sales and marketing success.

In this article, I will share with you 10 hands-on tips for your (SaaS) landing page. Why is a landing page relevant? 🛬 For every early-stage startup having a great landing page is crucial. After talking to potential customers and identifying the main problem, it's one of the early steps to validate your idea (BEFORE you work on the product). More and more startups grow a (social) community first and then launch their product/MVP in this community (I am a big fan of this strategy).

If you have your first 10 customers, congratulations! But now, if you want to grow beyond your initial 10 customers, you need to shift gears.

A good go-to-market (GTM) strategy for your business consists of 3 pillars.