Making product design simple helps users feel comfortable and familiar, just like using everyday items. This means users can start using your product without needing to learn it first.
Using familiar patterns in your design, like placing buttons where users expect them, makes the product easier to navigate. This creates a predictable experience, so users know what to do without guessing.
Borrowing well-known interfaces can help new technologies become popular quickly. When users see something they already understand, they’re more likely to try it out without feeling overwhelmed.
Spending time with customers is really important for understanding what to simplify in your product. It might not seem helpful right away, but it leads to better decisions in the long run.
Using your own product to identify issues can teach you a lot. Observing how customers interact with it often reveals what's working and what's frustrating for them.
Deep emotional responses from customers indicate what matters most to them. Getting those insights helps shape what you should focus on and improve in your offerings.
As a product manager, it's crucial to recognize the customer's problem by understanding their struggles and spotting patterns in their experiences.
To structure a solution, PMs need to frame hypotheses, identify target audiences, set milestones, define success metrics, and make consistent decisions.
Executing on the solution involves creating urgency, holding the team accountable, dividing work efficiently, and being willing to fill in gaps to ensure the product ships.
For a strategy to be useful, it should change the behavior of our team to create better outcomes for customers.
A strong strategy should help every team member to make better decisions daily by understanding the vision, goals, and their role within the larger picture.
Setting up a strategy involves asking specific questions upfront to build conviction, provide clarity on changes needed, and ensure it translates into practical guidance for day-to-day work.