The Era Of The Multiplayer Brand 235 implied HN points • 19 Sep 23 💼 Business Branding Web3 Blockchain Economics The internet eras have been shaped by user-generated content. A new phase of UGC is emerging with a focus on 3D creation and new economic models. The multiplayer brand concept involves democratized creation, shared equity, and open-ended creativity.
Decoding Community 412 implied HN points • 03 May 23 💼 Business Community Research Trends Case Studies Brands Decoding Community explores the concept of community in depth. It clarifies the different ways a community can be defined and manifest. The content includes 45 case studies to illustrate the ideas discussed.
Bubbles And Building Blocks 275 implied HN points • 19 May 23 🕹 Technology Metaverse AI NFTs Blockchain Creator Economy Bubbles, like the Metaverse, can bring energy and progress, not just a hype cycle. The true Metaverse isn't about escaping reality but enhancing it with immersive and interoperable experiences. AI and NFTs act as building blocks for the Metaverse, enabling creativity and verifying authenticity.
On AI Doomerism 216 implied HN points • 23 Jun 23 💼 Business Advertising Creativity Technology Innovation Industry Some in the ad industry fear AI but it can be a tool for creativity and efficiency. AI offers opportunities for creative directors, strategists, designers, and project managers to enhance their work. Instead of fearing AI, the industry should embrace it as a catalyst for unlocking new creativity and relevance.
A few lovely links 255 implied HN points • 12 May 23 🎭️ Culture Community The online world is experiencing a renaissance of community. Paid communities for Gen Z are on the rise. There is a shift towards smaller online communities focusing on niches rather than big social platforms.
The Business Case for Understanding Generation Alpha 137 implied HN points • 20 Jul 23 🕹 Technology Augmented reality Metaverse Spatial Computing Virtual reality Generation Alpha, born between 2010 and 2024, will be the largest generation and shape the future. They will have advanced technological skills by age 8 and influence the metaverse and spatial computing. Understanding Generation Alpha is crucial for businesses to adapt to their preferences and values.
Beep Me Here 137 implied HN points • 16 Jul 23 🕹 Technology Creator Economy Emerging technologies Beep Me Here is an innovative paid DM service for getting personalized expert responses. The platform is tailored for knowledge workers and those in creative industries. First direct message on Beep Me Here is free.