The hottest Substack posts of The Broccoli Report

And their main takeaways

Rescheduling Updates & Gen Z Trends

137 implied HN points • 16 Jan 24
🏥 Health & Wellness
  1. The Department of Health and Human Services recommends rescheduling cannabis to Schedule 3 due to lower abuse potential and accepted medical use.
  2. Sales in 2023 show late summer slumps across legal state markets, with interesting month-to-month consumption patterns.
  3. Gen Z shows a decline in cannabis use in the UK but spends more on wellness products and services compared to older generations.

Reefer Madness Is Back

98 implied HN points • 30 Jan 24
🏥 Health & Wellness Cannabis Mental health
  1. There is concern over cannabis-related psychosis and its potential risks.
  2. Cannabis has both drawbacks and medical benefits, such as potential tumor-fighting effects.
  3. The Biden administration is addressing issues related to cannabis, like interstate commerce and consumption lounges.

Payment Terms: Never

117 implied HN points • 19 Jan 24
💼 Business Freelancing Cannabis Finance
  1. Unpaid invoices can be a major stress for freelancers and companies alike.
  2. It's crucial for businesses to seek trustworthy partners in order to avoid financial losses.
  3. California's cannabis industry faced challenges leading to unpaid invoices and closures.

Q & A with LY

98 implied HN points • 26 Jan 24
🎭️ Culture Cannabis Community Innovation Marketing Events
  1. The author's journey into cannabis journalism was inspired by a supportive community and ethical reporting standards.
  2. Ideal smoke sessions for the author involve nature hikes with friends or solitary rainy day activities.
  3. The author's newsletter Sticky Bits has around 6,100 subscribers and aims to double that number with reader support.
Get a weekly roundup of the best Substack posts, by hacker news affinity:

Weed Ads That Work

98 implied HN points • 12 Jan 24
💼 Business Advertising Cannabis Entrepreneurship Marketing Social media
  1. Some weed brands are successfully running ads on Meta platforms like Facebook despite initial concerns.
  2. It is possible for cannabis brands to advertise on Meta platforms in regulated and DTC hemp markets.
  3. Insights and advice from successful cannabis entrepreneurs on running effective ad campaigns on Meta platforms.

Wisconsin Weeds & The Future of Lighters

58 implied HN points • 23 Jan 24
🎭️ Culture Cannabis Art Marketing Celebrity Accessories
  1. Wisconsin is a likely contender for cannabis legalization in 2024 due to public support and advocacy from the Governor.
  2. Hawaii and Florida are also potential states to legalize cannabis this year, with established medical cannabis markets.
  3. The use of AI in creating cannabis-related art and the impact of celebrity marketing on product sales are areas for exploration and reflection in the industry.

New Nicotine vs. Good Ol’ Fashioned Weed

39 implied HN points • 09 Feb 24
🏥 Health & Wellness Addiction Cannabis Youth Mental health
  1. The nicotine industry is evolving with new products like Zyn pouches that appeal to a wellness-focused generation and provide stronger nicotine doses than cigarettes.
  2. Zyn's popularity among young adults has raised concerns about underage use and addiction, leading to calls for federal oversight in response to its rapid sales growth.
  3. There are valuable lessons for the cannabis industry to learn from the oral fixation trend seen with products like Zyn, as well as important considerations when dealing with addictive substances.