Friends Of SaaS

Biweekly newsletter that helps businesses by featuring actionable tips and strategies for building, growing a sustainable SaaS business.

The hottest Substack posts of Friends Of SaaS

And their main takeaways

How to Create a Killer Landing Page for Your SaaS Product

14 implied HN points • 09 May 23

💼 Business Marketing Design Tools Optimization Content Marketing

To create a killer landing page for your SaaS product, focus on first impressions like design, headlines, and compelling content.
Include social proof like customer testimonials and showcase to influence others' decisions.
Utilize tools like landing page generators, A/B testing, and email marketing tools to enhance your landing page and optimize conversions.

🌱 Breaking Through the Noise: From Idea to Identity

11 implied HN points • 18 Apr 23

💼 Business Branding SaaS Marketing Identity Mistakes

Building a strong brand identity is crucial for SaaS companies to succeed
Key elements for a strong brand identity include unique value proposition, visual identity, and compelling brand story
Avoid branding mistakes like rushing strategy, not understanding customers, and focusing only on features

Community Synergy 🤝: Supercharge Your SaaS Journey with Strong Connections

9 implied HN points • 06 Jun 23

💼 Business SaaS Community Networking Marketing Entrepreneurship

Building connections and community in the SaaS industry is crucial for growth and support.
Avoid overselling, spamming, and neglecting the reason why individuals join your community.
Consider joining active SaaS communities like Indie Hackers, Micro SaaS, Microconf Slack, and Reddit to network and gain insights.

As it turns out, this is what VCs really want 🤫

9 implied HN points • 04 Apr 23

💼 Business Venture Capital Networking Product-Market Fit

Bootstrapping, product/market fit, and networking are key for earning money.
Networking is vital for bootstrappers to find funding and support for their business.
Achieving product/market fit is crucial for startup success and attracting investors.

Don't raise money, is what people have been telling me for years!

3 HN points • 21 Mar 23

💼 Business Entrepreneurship Startup Finance Investment Management

Raising money is crucial for startup survival and growth.
The timing of raising money is important and depends on the stage of your business.
Startups should raise enough money to reach profitability and consider factors like progress, credibility, and dilution.

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How to validate SaaS Ideas

3 HN points • 21 Feb 23

💼 Business Entrepreneurship Marketing Validation Audience Building SaaS

To validate a SaaS idea, start by finding your target audience and getting their feedback.
Build an audience organically through channels like email lists, Facebook groups, and social media.
When validating a business idea, set a specific, measurable, and time-sensitive validation goal.

How to get your first 10 customers ?

2 HN points • 07 Mar 23

💼 Business Marketing Sales Metrics Examples

Getting your first customer is the hardest part of starting a SaaS business.
Qualify your customers and focus on retaining them through personal connections.
Building visibility, tracking metrics, and having a solid marketing strategy are essential for success in the SaaS industry.

Where to find ideas ?

2 HN points • 07 Feb 23

To find a good startup idea, start with generating multiple ideas, filtering, and validating them.
When navigating ideas, consider product/founder fit, pricing points, and customer type.
Explore different ways to find ideas, such as ready-to-use ideas, alternative funnels, and micro-SaaS marketplaces.