Nate is Learning

Nate is Learning discusses insights and strategies in the fields of sales, marketing, recruiting, and workplace culture, drawn from conversations with industry leaders. It challenges conventional wisdom on topics like social media, content creation, personal branding, and hiring, advocating for more authentic and effective approaches to business and communication.

Sales Strategies Workplace Culture Marketing Techniques Recruiting and Hiring Personal Branding Social Media Usage Business Communication Product-Market Fit

The hottest Substack posts of Nate is Learning

And their main takeaways

The little green "Active" dot.

58 implied HN points • 20 Apr 23
🕹 Technology UX Culture
  1. The 'Active' dot in Slack can create a culture of optics and virtual micro-management.
  2. Some users appreciate the 'Active' dot as it shows extra effort put in.
  3. There can be a dilemma between catering to daily users and maintaining status quo for paying users.
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Below the crowd

39 implied HN points • 20 Jul 23
💼 Business Marketing Strategy Success Product Distribution
  1. In crowded environments, successful communication requires moving to a quieter space.
  2. In business, success lies in having a great story, product, and fostering word of mouth.
  3. Marketing effectiveness comes from distributing unique and special products below the crowded noise.

A quip on hiring

39 implied HN points • 11 Jul 23
💼 Business Hiring
  1. Impressive resumes can help, but using the right words matters too.
  2. Adaptation and contribution in a new environment are key.
  3. One's true abilities are revealed when actions are required.

Jumping the fence

39 implied HN points • 25 Apr 23
💼 Business Marketing Media Branding Consumer Products
  1. Jumping the fence refers to when a brand grows to reach a wider market beyond its initial target audience.
  2. Notable examples include Mr. Beast and Joe Rogan who expanded their reach to become influential figures in various industries.
  3. Companies in both consumer and B2B sectors can successfully jump the fence by adjusting their offerings to appeal to a broader audience.

My (new) perspective on creating content as a strategy for driving new business

19 implied HN points • 03 Jul 23
💼 Business Marketing Content creation Business strategy Professional Growth Industry Trends
  1. The author no longer believes creating content is necessary for driving new business.
  2. In-house professionals in B2B companies might not have time or interest to consume content on platforms like LinkedIn.
  3. For B2B buyers, methods like peer recommendations, social ads, search, and cold outreach are more effective than personal branding.

When boring is useful.

19 implied HN points • 10 May 23
💼 Business Business
  1. In work decisions, boring can be valuable, especially in B2B environments.
  2. Safe, functional, and predictable choices often lead to making money.
  3. Boring in business is often safe and reliable, contributing to success.

Marketing to moments.

19 implied HN points • 14 Apr 23
💼 Business Marketing Brand College Social media
  1. Marketing around moments is a key strategy in marketing.
  2. College campuses offer numerous opportunities for brands to engage with students.
  3. Aligning marketing efforts with campus events and cultural attention can boost brand awareness.