The hottest Growth Strategy Substack posts right now

And their main takeaways
Category
Top Business Topics
Elena's Growth Scoop 471 implied HN points 29 Aug 23
  1. Offering a startup discount program can convert customers to paid plans, land enterprise contracts, and build your brand.
  2. A startup discount program provides an opportunity for companies to offer their product at a reduced cost to new startups.
  3. The program acts like a reverse trial, allowing young companies to experience a product's benefits before transitioning to regular pricing.
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Market Curve 2 HN points 26 Feb 24
  1. Trello's growth from bootstrapped to a $425 million exit includes a masterclass in PLG, marketing, and branding.
  2. Trello focused on creating a simple MVP, talking to users, and using Freemium, PLG, and growth loops for organic growth.
  3. Their organic content marketing engine and community-led growth strategy, alongside building a memorable brand, were key elements in Trello's success.
Newsletter Circle 39 implied HN points 07 May 23
  1. Chenell Basilio's newsletter, Growth in Reverse, analyzes top creators' journeys to over 50k subscribers, providing actionable insights.
  2. Chenell started with Twitter for initial subscribers and leveraged Upscribe and Twitter/LinkedIn for continued growth.
  3. Monetization sources include sponsorships, consulting, Upscribe, and affiliates, with plans for a course in the future.
Startup Business Tips 🚀 21 implied HN points 21 Mar 23
  1. A powerful SaaS product demo combines structure, value-focused messaging, and engaging communication.
  2. A successful SaaS product demo follows a 9-phase structure, from research and preparation to pricing and next steps.
  3. Key aspects of a strong SaaS product demo include keeping it engaging, focusing on benefits, and addressing pain points.
Market Curve 0 implied HN points 15 Nov 23
  1. Landing page should have clear value proposition and concise messaging for target audience
  2. Product UX can be improved by including guides, walkthroughs, and clearer calls-to-action to help users navigate
  3. Focus on optimizing growth efforts for user acquisition and engagement, and consider refining activation metrics to enhance user experience