The hottest Competitors Substack posts right now

Product-Led Growth (PLG) allows products to scale endlessly and adapt quickly to market changes.
Adding sales to PLG is necessary for B2B companies to capture enterprise market and drive growth.
When considering adding sales, focus on complex products, higher AOVs, and the need for sales assistance.

Quick wins are practical tactics delivering tangible results in a short time frame.
Quick wins in marketing build trust, validate strategies, and earn the right to take bigger risks.
Quick wins should have high success rate, low effort & budget, demonstrable results, and short time to value.

The post discusses the concept of Ethereum losing ground in 2024.
It touches on the blockchain 'trilemma' and Ethereum's positioning against its competitors.
The post explores the potential impact on the value of ETH.

The state of Twitter following Elon Musk's acquisition is still uncertain, with questions about website functionality, business sustainability, and user engagement remaining unanswered.
Although Musk announced plans to eliminate the block function on Twitter, it seems like a questionable idea that may not actually materialize.
Changes in Twitter's culture have been observed, with a shift towards tech industry influencers, impacting the dynamics of stories and discussions on the platform.

Spatial revenue for 10X Genomics is increasing, while single cell revenue growth is slowing down.
There may not be much growth expected in single cell applications for 10X Genomics, but spatial sequencing shows potential for growth.
10X Genomics faces competition in the single cell market, but may retain a significant market share.

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PacBio's market cap drops below $1B, making it potentially attractive for acquisition.
Despite some positives like new instruments and competitive specs, PacBio faces challenges in gaining traction for long-read sequencing in clinical settings.
The majority of PacBio's IP expires in 2029, raising concerns that competitors could enter the market in the near future.

Polygon has experienced significant growth by offering a feature set that scales Ethereum and focuses on mainstream adoption.
Polygon's team includes experienced individuals from major organizations like YouTube, Airbnb, and Electronic Arts.
Polygon's partnerships with companies like Nike, Starbucks, and Neowiz showcase its appeal for mainstream adoption in Web3.

Talking about competitors in marketing campaigns helps with positioning and framing the conversation.
Discussing competitors in case studies can provide valuable insight for potential customers.
Using competitor comparisons in ads and influencer collaborations can be effective marketing strategies.