Growth Croissant

Growth Croissant provides strategies for growing consumer subscription businesses, focusing on the evolution of media, retention improvement, community engagement, handling payment issues, predictive modeling, revenue optimization, and understanding consumer behavior. It emphasizes the transition from ad-based to subscription models and leveraging technology and community for growth.

Media Industry Evolution Subscription Business Growth User Retention Strategies Community Engagement Payment Management Predictive Modeling and Forecasting Revenue Optimization Consumer Behavior and Marketing

The hottest Substack posts of Growth Croissant

And their main takeaways
963 implied HN points 19 Jan 24
  1. Building a media business as an individual is challenging and requires hard work and consistency.
  2. As a media business grows, managing growth, monetization, and tech can become distracting from the core creative efforts.
  3. To bridge the resource gap between large media companies and individual creators, providing hands-on support for tech and growth can be beneficial.
982 implied HN points 23 Jun 23
  1. Shift from large media companies to niche media led by individuals and small teams.
  2. Move from renting audiences on big tech platforms to owning audiences through platforms like Substack.
  3. Transition from an ads-based internet to subscription-based ecosystems for media companies.
707 implied HN points 08 Jun 23
  1. Encouraging healthy habits through features like competitions, goal setting, and streaks can improve user retention.
  2. Popular apps like Strava and Headspace use habit-forming features such as challenges and streaks to retain users.
  3. Habit-forming features must be deeply ingrained in the product to have a meaningful impact on user experience and retention.
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452 implied HN points 12 May 23
  1. Improving retention by solving the customer's problem in a deeper way can have a noticeable impact on retention.
  2. Focus on your core audience for a 10x improvement in solving their problem, even if it means neglecting parts of your audience for better problem-solving.
  3. Running surveys, especially cancel surveys, can provide valuable feedback to enhance your product, understand audience needs, and improve retention.
353 implied HN points 31 Mar 23
  1. Subscription business models are more predictable and easier to forecast compared to other models.
  2. A reliable forecast can provide baseline expectations for growth, shift focus to long-term revenue, and help set goals and allocate investments.
  3. Forecasting new paid subscriptions and predicting paid cancels are key components in building a forecast model for a subscription business.
1 HN point 17 Mar 23
  1. Identify your core audience to focus your marketing efforts on those most likely to buy your product.
  2. Deliver more value to your core audience to increase customer satisfaction and loyalty.
  3. Understand the elements of value that drive people to buy products or services to improve your value proposition.