The hottest Creator Economy Substack posts right now

And their main takeaways

The biggest difference between the Creator Economy and traditional media

Simon Owens's Media Newsletter • 848 implied HN points • 12 Jan 24

💼 Business Media industry Creator Economy

The Creator Economy differs from traditional media in significant ways.
Non-traditional media business models are explored beyond subscriptions and advertising.
Launching a media business requires time and effort from scratch.

Elon Musk Declares War on Independent Writers

The Message Box • 3439 implied HN points • 08 Apr 23

🕹 Technology Social media Tech Platforms Digital Publishing Creator Economy

Elon Musk's recent actions may negatively impact independent writers on Substack.
Restrictions on sharing Substack content on Twitter can hinder writers' ability to connect with their audience.
Diversifying platforms may be essential for writers to safeguard against potential tech industry upheavals.

Substack Notes could be the Twitter killer we've been waiting for

Simon Owens's Media Newsletter • 1422 implied HN points • 12 Apr 23

🕹 Technology Social media Monetization Online Courses Creator Economy

Substack Notes could be a potential Twitter competitor.
Musk's actions against Substack were seen as hindering creators' ability to earn.
Substack Notes benefits from a network of engaged creators and has potential for monetization.

The Creator Search Fund

Working Theorys • 48 implied HN points • 20 Feb 24

💼 Business Creator Economy Partnerships

Many creators excel in building audience and brand but struggle to create sustainable businesses; the key is to commercialize themselves by developing products and services.
The traditional search fund model focuses on acquiring existing businesses, while the creator search fund seeks to partner with creators to build new product lines together.
In a creator search fund, strategic phases involve funding the search, finding a creator partner, aligning on a commercial strategy, defining roles and ownership, and finally building the product line.

Recruiting Brainfood - Issue 332

Recruiting Brainfood • 452 implied HN points • 19 Feb 23

💼 Business Economy Remote working Creator Economy SOURCING

60% of employers find talent retention more difficult compared to a year ago.
Startups with employees in offices grow 3.5 times faster.
Global Leadership Forecast 2023 indicates challenges and concerns for hybrid work models.

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The Creator Economy Enters Stage 2

Soaring Twenties • 239 implied HN points • 19 Jul 23

🎭️ Culture Creator Economy Collaboration Online Platforms Work-life balance

Legacy Creator Economy model may not be a reliable path to artistic and cultural success
Consider pursuing art as an 'aggressive hobby creation' to maintain artistic sovereignty
Exploring collaborative models with other creators can provide benefits of traditional publishers while maintaining creative freedom

ICYMI: LinkedIn's Creator Session at VidCon Is the Vibe Shift; Day Two

ICYMI by Lia Haberman • 255 implied HN points • 24 Jun 23

🕹 Technology Social media Creator Economy Content creation AI Influencers

MrBeast's talent manager warns against TikTok as a long-term strategy.
Quality content and consistency are key for creators in the evolving landscape.
Female audiences play a significant role in powering purchasing decisions and female creators are rising in influence.

Bubbles And Building Blocks

Musings Of A Wandering Mind • 275 implied HN points • 19 May 23

🕹 Technology Metaverse AI NFTs Blockchain Creator Economy

Bubbles, like the Metaverse, can bring energy and progress, not just a hype cycle.
The true Metaverse isn't about escaping reality but enhancing it with immersive and interoperable experiences.
AI and NFTs act as building blocks for the Metaverse, enabling creativity and verifying authenticity.

What Matters Today

Cool, I Can • 137 implied HN points • 17 Jul 23

🕹 Technology Decentralization AI Cryptocurrency Social Networks Creator Economy

Pseudonymity is becoming increasingly important on the internet.
Fun Doomerism, the idea of having fun despite pessimism, is gaining traction.
There is a growing focus on challenging and changing dominant tech companies like FAANG.

Beep Me Here

Musings Of A Wandering Mind • 137 implied HN points • 16 Jul 23

🕹 Technology Creator Economy Emerging technologies

Beep Me Here is an innovative paid DM service for getting personalized expert responses.
The platform is tailored for knowledge workers and those in creative industries.
First direct message on Beep Me Here is free.

TikTok's Secret UGC Program Pays Creators Thousands

ICYMI by Lia Haberman • 196 implied HN points • 28 Apr 23

💼 Business Influencer Marketing Creator Economy Social media Tech Platforms Digital marketing

TikTok has a secret UGC program that pays creators to make ads for brands
Creators in the program make thousands of dollars monthly creating UGC for brands like Uber Eats and TikTok
The program emphasizes performance-based payment and creators can earn bonuses for hitting milestones

ICYMI: Nobody Can Agree on Affiliate Marketing

ICYMI by Lia Haberman • 137 implied HN points • 05 May 23

💼 Business Influencer Marketing Social media Creator Economy Advertising Economics

Brands want measurable results in affiliate marketing, while creators want to get paid.
TikTok is developing a tool for creators to disclose the use of generative AI.
Influencers and brands are divided on the incorporation of affiliate marketing tactics in influencer partnerships.

Betting On Myself | #219

Boundless by Paul Millerd • 136 implied HN points • 15 Apr 23

💼 Business Entrepreneurship Self-Publishing Partnerships Creator Economy

Choosing yourself and prioritizing work that matters to you over financial gains.
Being open to new opportunities that align with your values and goals.
Building a career based on self-ownership and independence rather than relying on external validation or partnerships.

Why Creator Funds Have Failed

David’s Substack • 98 implied HN points • 17 Feb 23

💼 Business Creator Economy Monetization Product Design

Creators look for meaningful, predictable, and achievable income streams to monetize their content.
TikTok Creator Fund failed due to low payouts and unpredictable earnings tied to video views.
Snap Spotlight Fund struggled with massive creator fatigue and burnout by tying payouts to daily top performers.

How Would Cancellation Insurance Work?

The Carousel • 9 implied HN points • 16 Aug 23

💼 Business Insurance Entrepreneurship Crowdfunding Subscription Model Creator Economy

Cancellation insurance can work through conditional pledges from supporters.
Traditional insurance models are not suitable for covering cancellation risks.
Using networks proactively can help protect against potential cancellations.

Fastest Growing Creator Economy Companies in 2024

Golden Pineapple • 1 HN point • 01 Feb 24

💼 Business Creator Economy Companies Monetization Data Analysis

The creator economy has experienced significant growth in recent years, evolving into a multi-billion dollar industry.
Companies are playing a crucial role in supporting creators by providing various services like content creation tools, financial management, and analytics.
Beehiiv and Patreon are leading the way in the creator economy, with impressive growth and popularity in the industry.