benn.substack • 690 implied HN points • 07 Feb 25
- Venture capital firms need to be great at selecting good startups, but they also have to attract those startups. If they don't seem appealing, they might miss out on investment opportunities.
- Investors can stand out by offering more money, being flexible with terms, providing helpful support, or showcasing their reputation. However, being popular or having a strong brand has become increasingly important.
- There’s a shift in venture capital where having a strong presence online and being an internet celebrity matters more than traditional methods. Companies now look for people who can bring attention and create buzz.