The hottest Monetization Substack posts right now

And their main takeaways
Category
Top Business Topics

The Future of Farcaster with Dan Romero

The Generalist • 380 implied HN points • 14 Mar 24
🕹 Technology Social media Blockchain Decentralization Monetization Scaling
  1. Farcaster, a disruptive social network, is built on a permissionless protocol, attracting attention by charging every user a fee to prevent spam.
  2. Farcaster competes head-to-head with Elon Musk in the social arena, aiming to offer a fundamentally different social experience rather than just a Twitter clone.
  3. Introducing innovative features like 'Frames' mini-applications within the feed has been a game-changer for Farcaster, sparking interest among developers and users.

ICYMI Alert: YouTube Gives Smaller Creators Earlier Access to YPP

ICYMI by Lia Haberman • 353 implied HN points • 13 Jun 23
🕹 Technology Social media Monetization Creators YouTube
  1. YouTube is providing earlier access to the YouTube Partner Program for smaller creators with lowered eligibility criteria.
  2. Creators will have access to fan funding features like channel memberships, Super Chat, and the ability to earn commissions through YouTube Shopping.
  3. By offering a sustainable path for smaller creators, YouTube may impact where creators choose to focus their efforts.

How dbt succeeds

benn.substack • 997 implied HN points • 14 Apr 23
💼 Business Data Analysis Technology Competition Monetization Acquisition
  1. dbt Labs' success has had a significant impact on people's lives by providing better job opportunities and higher salaries in the data industry.
  2. Despite its success, dbt Labs may face increasing competition in the future from startups and other companies that are challenging its position in the market.
  3. dbt Labs could consider evolving its business strategy by focusing on its community, exploring new product opportunities, or even exploring options like selling the company to better align with market trends and potential challenges.
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Citizen Journalism on Twitter: A New Age

The Rabbit Hole • 314 implied HN points • 19 Apr 23
🕹 Technology Social media Verification Monetization Digital Transformation
  1. Twitter is empowering Citizen Journalists with features like Community Notes, Verification, and Creator Monetization.
  2. Trust in traditional media has declined, creating a space for Citizen Journalism to thrive on social media platforms like Twitter.
  3. Citizen Journalism on Twitter can democratize fact-checking, offer financial opportunities through monetization, and inspire a new generation of truth-seekers.

Traditional media outlets are under-monetizing their YouTube channels

Simon Owens's Media Newsletter • 274 implied HN points • 23 Feb 24
💼 Business Marketing Monetization Advertising Media Entrepreneurship
  1. Traditional media outlets are not fully utilizing the monetization potential of their YouTube channels, missing out on significant revenue opportunities.
  2. Newsletter advertising has experienced growth despite challenges faced by the larger advertising industry, with brands noting higher engagement and return on investment.
  3. John Oliver's YouTube channel for Last Week Tonight showcases high engagement with fewer videos compared to other late night shows, yet HBO is not directly monetizing it, highlighting a missed opportunity for revenue.

One of the biggest mistakes newsletter writers make

Simon Owens's Media Newsletter • 798 implied HN points • 28 Apr 23
💼 Business Marketing Monetization Entrepreneurship Sponsorship Advertising
  1. Newsletter writers should reintroduce themselves at the beginning of each newsletter to provide context for new subscribers.
  2. Content monetization is easier than ever, but building an audience is becoming more challenging for creators.
  3. To increase sponsorship revenue, consider strategies like recruiting sponsors from your own audience, joining ad exchanges, and hiring sales staff.

Why did Microsoft give GitHub Copilot away for free?

Brick by Brick • 9 implied HN points • 26 Dec 24
🕹 Technology AI Tools Software Developer Tools Monetization Ecosystem
  1. Microsoft offered GitHub Copilot for free to protect its platform from competitors. By making it free, they keep developers engaged and less likely to switch to other tools.
  2. Copilot boosts developer productivity but can also distract from GitHub's core services. Microsoft hopes that by offering it for free, developers will stay loyal to GitHub instead of looking elsewhere.
  3. This strategy makes it hard for smaller companies to compete since they can't match a free product. It helps Microsoft maintain control over the developer market and promote its other services.

Is Monopoly GO really "PROFITABLE"?

The GameMakers Letter • 137 implied HN points • 17 Jan 24
🕹 Technology Gaming User Acquisition Marketing Mobile Gaming Monetization
  1. Monopoly GO seems to be a successful mobile game, generating significant revenue and downloads
  2. The concept of profitability in free-to-play games can be complex, with various factors influencing true financial performance
  3. There may be discrepancies in claims of profitability, as success in the game industry can be evaluated differently

Everyone Should Start a Newsletter. Yes, That Means You!

Michael’s Newsletter • 235 implied HN points • 07 Mar 23
💼 Business Entrepreneurship Marketing Content creation SEO Monetization
  1. Newsletters are better than software businesses in many ways, like being faster to write and cheaper to operate.
  2. Newsletters can be profitable, even surpassing million-dollar incomes, with examples like 'Pragmatic Engineer' making $2.7 million a year.
  3. To start a successful newsletter, focus on topics you can talk endlessly about, curate content, and answer people's questions for valuable content.

Inside Rewind’s path to 170 Series A offers

Kyle Poyar’s Growth Unhinged • 433 implied HN points • 10 Jan 24
💼 Business Startups Funding Product Development Monetization Entrepreneurship
  1. Rewind's success story includes starting with a different product and pivoting to a viral AI hit
  2. The decision to monetize from day one helped Rewind grow rapidly but required continuous iteration on pricing strategies
  3. Rewind's approach to leveraging product-led growth (PLG) includes emphasizing viral loops and frequent product launches

Advertisers won’t be guilted into funding news

Simon Owens's Media Newsletter • 224 implied HN points • 21 Feb 24
💼 Business Advertising Media News Activism Monetization
  1. Advertisers won't easily fund news due to activist campaigns pressuring them to choose where ads appear.
  2. The use of keyword blocklists by advertising agencies has made it difficult to monetize hard news through advertising alone.
  3. Organizations are urging brands to support trusted news sites to ensure journalism is adequately funded, but the path forward is challenging.

Shouting "Free bird" in a crowded theatre

Logging the World • 378 implied HN points • 09 Nov 22
🕹 Technology Social media Monetization Content creation
  1. The author is considering moving their content from Twitter to Substack due to recent changes in Twitter's policies, like the requirement to pay for Twitter Blue to avoid shadowbanning.
  2. The author has enjoyed interacting with people on Twitter but feels unsupported by the platform.
  3. Despite not planning to leave Twitter completely, the author is exploring other platforms like Substack for long-form content.

My call with a YouTuber with 2 million subscribers | #34

The Pole • 199 implied HN points • 31 Oct 23
💼 Business YouTube Content creation Monetization Audience Entrepreneurship
  1. Making money by selling to your audience is more lucrative than relying solely on ad revenue on YouTube
  2. Focusing on a specific niche makes marketing and positioning videos easier, but finding a balance is crucial to avoid burnout
  3. Understanding the value of your audience, such as their purchasing power, is essential for creating valuable content and solving pertinent problems

From 0 to 10 million users in four years

Kyle Poyar’s Growth Unhinged • 307 implied HN points • 13 Mar 24
💼 Business Startup Growth AI Monetization Marketing Strategy Product-led growth
  1. Copy.ai's rapid growth from 0 to 10 million users in four years was fueled by fast MVP iterations, leveraging AI like GPT-3, and a focus on early monetization.
  2. The monetization strategy of starting at $3 per month and then testing higher price points was crucial in Copy.ai's journey towards a platform model with a $49 per month subscription.
  3. Key to Copy.ai's scaling success was a strong growth strategy that included early user acquisition via social media, SEO optimization, and a specialized marketing team dedicated to different channels.

The Mallorcan by Ida Jakobson

Newsletter Circle • 196 implied HN points • 12 Mar 23
💼 Business Newsletter Creators Monetization SEO
  1. There can be a business for any imaginable niche as long as you provide value to a specific group of people.
  2. Investing in SEO content and social media channels like Facebook, Reddit, and Instagram is crucial for the growth of a local newsletter.
  3. Consistency and patience are key to successful newsletter creation and growth.

Growth Currency by Dylan Redekop

Newsletter Circle • 176 implied HN points • 20 Mar 23
💼 Business Entrepreneurship Marketing Monetization Email Marketing Subscriber growth
  1. Starting a newsletter can be a rewarding and powerful way to build an online business.
  2. Utilizing lead magnets, cross-promotions, and referral programs can significantly boost newsletter growth.
  3. Consider removing cold subscribers and focus on maintaining an engaged audience for optimal newsletter monetization and growth.

A look at Threads and what it means for the industry[Finance Fridays]

Technology Made Simple • 159 implied HN points • 08 Jul 23
🕹 Technology Social media Tech industry Data Analysis Monetization Artificial Intelligence
  1. Understanding the difference between Vertical and Horizontal Integration is crucial in business. Horizontal Integration can offer leverage and streamline processes within an organization.
  2. Threads, Meta's new app, has the potential to tap into academic circles on Twitter by addressing its mobile-only flaw. This could change user engagement dynamics and impact monetization.
  3. Social media platforms like Threads can be powerful tools for controlling public discourse and information flow. Meta's investment in the Metaverse is seen as a strategic move for the future.

معرفی چهار ابزار که هر تولید کننده محتوایی برای کسب درآمد لازم دارد

DiGiTalk Newsletter • 157 implied HN points • 03 Jul 23
💼 Business Content creation Monetization Digital marketing E-commerce
  1. Learn how tools like Canva, ChatGPT, Notion, and Gumroad can help content creators generate income.
  2. Success with these tools comes from understanding and utilizing their features effectively.
  3. Resources are available to help creators learn and make the most of these tools.

Episode XOXO

Have You Played? • 58 implied HN points • 07 Feb 24
🎭️ Culture Mobile Gaming Monetization
  1. Episode XOXO is a game with interactive stories centered on romance and with different story conventions.
  2. The game's choices may have little impact on the plot, but its approachability and ease make it popular and profitable.
  3. The stories in Episode XOXO are designed for quick engagement, but may reflect traditional stereotypes and are influenced by monetization.

📈 Chartpack - Monetization models (part 2)

Department of Product • 117 implied HN points • 02 Jul 23
🕹 Technology Monetization Generative AI Search Engines Advertising
  1. Google heavily relies on advertising, with search and YouTube being significant sources of revenue.
  2. Generative AI could pose a threat to Google's search business model by providing all answers directly, potentially decreasing the need for users to click on search results.
  3. Microsoft's strategic partnership with Bing and OpenAI is seen as a move to challenge Google's search business, focusing on software subscriptions.

GPTs won't make you rich

Artificial Ignorance • 142 implied HN points • 18 Jan 24
🕹 Technology AI Marketplace APIs Productivity Monetization
  1. GPTs are valuable for improving productivity with advanced prompts, document uploads, and external APIs.
  2. Building a business solely around GPTs is challenging due to factors like limited IP protection, competition, and uncertain revenue sharing.
  3. The true potential of GPTs lies in internal company use cases, where they can enhance efficiency and workflow automation.

Speaking, Turning Off Subscriptions, Book Names | #260

Boundless by Paul Millerd • 92 implied HN points • 16 Mar 24
💼 Business Writing Community Books Monetization Entrepreneurship
  1. Ultraspeaking can transform how we communicate: practicing speaking without prior thinking can enhance our abilities to convey messages effectively.
  2. Consider one-time gift pricing: Switching from monthly subscriptions to pay-what-feels-right one-time fees can reduce administrative tasks and provide more freedom in supporting content creators.
  3. Book title ideas: Titles like 'Post-Hustle: My Accidental Quest For Good Work' and 'Hardly Working: How I Lost My Edge & Found Good Work' are under consideration for an upcoming book release.

Great Products Have Great Premises

Working Theorys • 86 implied HN points • 23 Feb 24
💼 Business Products User Behavior Startups Entrepreneurship Monetization
  1. A great premise gives context and comfort for users to engage in actions they might otherwise find challenging
  2. Great premises are the foundation of successful products and brands, normalizing behaviors or beliefs that were previously not accepted or considered mainstream
  3. Powerful premises lead to strong identities for products and businesses, shaping brand decisions and marketing strategies

Are we in a newsletter bubble?

Cosmos • 19 implied HN points • 03 Apr 24
🕹 Technology News Creators AI Monetization Music
  1. Many creators are starting newsletters to have a direct line of communication with their audiences and fans, especially with the risks of relying solely on social media platforms for business.
  2. YouTube is introducing a 'Members Only' feature for Shorts, allowing creators to monetize by offering exclusive content to paying fans.
  3. Platforms like X are becoming more open to NSFW content, creating opportunities for adult content creators to thrive in these communities.