The hottest Monetization Substack posts right now

And their main takeaways
Category
Top Business Topics
Tech Buzz China Insider 59 implied HN points 08 Jul 23
  1. Bilibili struggles to turn a profit and has seen a decline in Monthly Active Users for two quarters
  2. Bilibili's growth strategy is multi-screen, with Story Mode as a new feature focusing on high-quality long-form video content
  3. Bilibili aims to differentiate from competitors like Douyin, focusing on long-form videos and performance-based advertising
Boundless by Paul Millerd 92 implied HN points 16 Mar 24
  1. Ultraspeaking can transform how we communicate: practicing speaking without prior thinking can enhance our abilities to convey messages effectively.
  2. Consider one-time gift pricing: Switching from monthly subscriptions to pay-what-feels-right one-time fees can reduce administrative tasks and provide more freedom in supporting content creators.
  3. Book title ideas: Titles like 'Post-Hustle: My Accidental Quest For Good Work' and 'Hardly Working: How I Lost My Edge & Found Good Work' are under consideration for an upcoming book release.
Working Theorys 86 implied HN points 23 Feb 24
  1. A great premise gives context and comfort for users to engage in actions they might otherwise find challenging
  2. Great premises are the foundation of successful products and brands, normalizing behaviors or beliefs that were previously not accepted or considered mainstream
  3. Powerful premises lead to strong identities for products and businesses, shaping brand decisions and marketing strategies
Tech Buzz China Insider 59 implied HN points 31 Mar 23
  1. Tencent found success in the short video market by integrating WeChat Channels into its ecosystem, pivoting from standalone apps like WeiShi.
  2. WeChat Channels differentiated itself by focusing on knowledge and current affairs videos, targeting older users, and achieving higher e-commerce revenue per user compared to competitors.
  3. Recognizing the importance of short videos, Tencent CEO Pony Ma named WeChat Channels as the 'hope of the whole company.'
carmona 79 implied HN points 20 Jun 23
  1. Consider the relative value proposition of each social platform when building your content strategy.
  2. For smaller creators, a cross-platform approach to content strategy can be more beneficial than posting the same content across all platforms.
  3. As you grow, focus on creating high-quality, engaging content that aligns with platform trends to maintain and increase audience growth.
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Random Minds by Katherine Brodsky 112 implied HN points 26 May 23
  1. The financial model of journalism has undergone significant changes with the rise of the Internet.
  2. Monetization challenges impact the quality of journalism, often favoring sensational content over in-depth reporting.
  3. There is a need to explore alternative financial models to address journalism's current challenges.
Fully Distributed by Ori Eldarov 39 implied HN points 27 Feb 23
  1. Many people have more free time than they know what to do with, leading to boredom and aimless activities.
  2. The potential killer consumer use case for AI is in entertainment and companionship, offering emotional support and interaction.
  3. Companies are already working on AI companions, like Replika and Character.ai, which could play a significant role in the future market.
Embracing Enigmas 39 implied HN points 25 Apr 23
  1. Content builds relationships on trust which in turn drives revenue.
  2. As we use AI Chat systems more, they become extensions of our minds, and monetization is based on trust.
  3. AI Chat monetization strategies could impact access to information, influence decision-making, and raise questions about user trust.
DiGiTalk Newsletter 39 implied HN points 06 Aug 23
  1. Consider important factors like Reach, Relationships, and Revenue when deciding to use a new social media platform.
  2. Building trust and relationships with your audience is crucial for content creators.
  3. Having a solid product or offering is more important than having multiple weak ones for generating revenue.
Newsletter Circle 39 implied HN points 07 May 23
  1. Chenell Basilio's newsletter, Growth in Reverse, analyzes top creators' journeys to over 50k subscribers, providing actionable insights.
  2. Chenell started with Twitter for initial subscribers and leveraged Upscribe and Twitter/LinkedIn for continued growth.
  3. Monetization sources include sponsorships, consulting, Upscribe, and affiliates, with plans for a course in the future.
Cosmos 19 implied HN points 23 Jan 24
  1. MrBeast is exploring monetization on X platform and made $250,000 from his first video, sparking skepticism and speculation.
  2. MrBeast may close a $100 million TV show deal with Amazon, possibly luring fans to Prime from YouTube.
  3. Creators in the digital space are advocating for fair pay and transparency, with resources like 'Fuck You Pay Me', 'creators.org', and 'Creators Guild of America'.
Brick by Brick 9 implied HN points 26 Dec 24
  1. Microsoft offered GitHub Copilot for free to protect its platform from competitors. By making it free, they keep developers engaged and less likely to switch to other tools.
  2. Copilot boosts developer productivity but can also distract from GitHub's core services. Microsoft hopes that by offering it for free, developers will stay loyal to GitHub instead of looking elsewhere.
  3. This strategy makes it hard for smaller companies to compete since they can't match a free product. It helps Microsoft maintain control over the developer market and promote its other services.
Turnaround 178 implied HN points 24 May 20
  1. The $100M Spotify deal with Joe Rogan may change the podcasting landscape by moving towards exclusivity and away from the open RSS architecture.
  2. Spotify's push for exclusive podcast deals could lead to a limited number of platforms controlling podcast discovery, similar to how Google and Facebook dominate web traffic.
  3. The importance of owning distribution in the media and content industry is highlighted, emphasizing the need for content creators to have control over their distribution channels.
Technology Made Simple 39 implied HN points 18 Jun 22
  1. Different monetization plans can work successfully in the same industry if built around a good product.
  2. Companies should avoid rushing into monetization at the expense of a good product, as it can damage goodwill.
  3. The shift towards as-a-service models for various industries shows that understanding novel monetization paths is crucial for future success.
Tech Buzz China Insider 19 implied HN points 17 Mar 23
  1. Douyin has successfully entered the group-buying market and is aggressively pursuing the food delivery sector, including forming partnerships to capture market share and drive ad revenue.
  2. Douyin's focus on travel as a high potential growth vertical, especially in lower-tier cities, is seen in its efforts in local services.
  3. The strengths of Douyin lie in livestreaming for branding and promoting products, attracting top-tier customers, while facing challenges such as operational costs and content popularity.
Good Better Best 4 implied HN points 25 Oct 24
  1. Clay has a unique pricing model that doesn't charge per user. Instead, it uses a credit system, allowing teams to collaborate without adding costs for each user.
  2. Their pricing strategy has evolved over time with clear updates. Clay focuses on making sure customers understand how to use their credits effectively.
  3. They offer different plans that grow in features and flexibility, helping businesses of all sizes easily pick the plan that fits their needs.
Day One 79 implied HN points 11 Jul 20
  1. Ajulu launched a course called WhatsApp Domination to teach how to monetize WhatsApp successfully.
  2. There have been testimonies from students who saw financial success after taking Ajulu's course.
  3. There are only 15 slots left for the course, indicating high demand.
Equal Ventures 19 implied HN points 07 Mar 22
  1. Counter positioning, giving away software for free, can be a powerful strategy in getting past barriers and driving adoption in legacy industries.
  2. For some users, especially those who are not digitally native, the willingness to pay for software can be very low, creating a challenge for traditional monetization models.
  3. Identifying alternative means of monetization, such as providing superior services while offering software for free, can help companies succeed in legacy industries and encourage digital transformation.
Seeking Tribe 12 implied HN points 11 Oct 23
  1. Social media platforms need to prioritize free expression and diverse perspectives to prevent radicalization and misinformation.
  2. Incentivizing inflammatory content through monetization can lead to a toxic online environment with severe consequences.
  3. Improving platform features and user experience can enhance the quality of online interactions and promote positive engagement.
Good Better Best 2 implied HN points 01 Nov 24
  1. Beehiiv has a smart pricing model that offers a free plan with great features, perfect for newbies to grow their newsletter. They also have different paid plans based on subscriber numbers, making it easy for users to find the right fit.
  2. The company regularly updates its features, often adding them to lower-priced plans, which keeps all users happy and supports their growth. It's about helping users succeed rather than just chasing profits.
  3. Beehiiv’s approach focuses on rapid development and customer feedback, allowing them to adapt quickly and maintain a competitive edge in the newsletter space. This flexibility is a big part of their success.
The Uncertainty Mindset (soon to become tbd) 39 implied HN points 26 Aug 20
  1. Publishing needs to focus on the uncertain aspects like finding authors and creating new types of content. This can help produce unique and diverse books that appeal to different audiences.
  2. Instead of concentrating just on the final book, authors should think about making money from the process of getting there. This means finding ways to earn from workshops, articles, or other interim work.
  3. The publishing industry should consider breaking down its functions, like finding authors and marketing books, instead of trying to do everything at once. This could lead to fresh ideas and better results.