Tanay’s Newsletter • 201 implied HN points • 29 Aug 23
- Klaviyo is a marketing automation platform that helps retail and eCommerce businesses drive revenue growth through digital channels like email and SMS.
- Klaviyo has strong financial metrics, with $585M in revenue over 12 months, impressive retention rates, and profitability with 76% gross margins.
- The efficient growth model of Klaviyo, its ability to resonate with eCommerce businesses, and reliance on partnerships like Shopify have contributed to its success.