Top of the Lyne • 275 implied HN points • 17 Jun 23
- Generative AI company Murf uses behavioral AI to penetrate the enterprise market and boost self-serve conversions.
- Murf's AI engine helped increase enterprise conversions by 10% and boosted revenue closed by 20% for their sales team.
- The AI engine improved conversion rates by 7x for pro self-serve conversions during a Black Friday promotion.